Luxury Indian Ocean LUXURY INDIAN OCEAN #8 EDITION 2019 | Page 78
BUSINESS
« With relationships as the central
pivot of our business, each individual
strength of our dedicated team members,
combined with a passion for banking,
yield premium services to our customers. »
Why did Banque Centrale Populaire choose to
move to Mauritius?
BCP group is the sixth largest banking group in Africa in terms of
capital equity. Present in 14 countries in Africa and 14 others around
the world, it is also the banking leader in Morocco. Being the only
North and West African Bank present in Mauritius, BCP intends to
support the dynamics of opening up to Africa and channel investment
flows from Asia, especially from China and India, towards Africa.
Ideally positioned, along with a remarkable economy and political
stability, Mauritius is recognised as a strategically located financial
corridor, with undeniable benefits which make it appealing to
investors.
What are the new services offered by BCP Bank
(Mauritius)?
With the support of BCP group, we will soon offer new investment
products, as well as digital and e-banking services dedicated to the
HNWI. This clientele which has very specific needs also requires, and
expects, customised support... We pride ourselves in accompanying
our customers in their projects from end to end ; we understand their
busy schedules, sometimes being between two planes, and help them
optimise their time when it comes to banking issues. And listening
is essential to delivering top notch quality services. Being bilingual is
a definite advantage, just as the flexibility of our teams. Our role is
not only to assist our customers but also to advise on and facilitate
investment decisions. We see a growing trend of Private Banking
clients resorting to patrimonial structures - special purpose vehicles,
trusts, holdings, family offices and so on – to facilitate succession
on one hand and help in their tax planning on the other. Thanks to
the expertise and high quality profiles of our Private Banking team,
we can identify the potential of a project and bring real value-add
to our clients, whether it be financing the acquisition of a property
under the PDS scheme or facilitating an expatriate retiring or a non-
resident investing in Mauritius. With the ever increasing mobility
of the Private Banking clientele, we very often deal with our clients
remotely. In this context, being part of a banking group with solid
fundamentals and an international coverage is an advantage that is
put to good use. Not to mention our support teams, who spare no
efforts to ensure that our clients’ banking operations run smoothly.
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How do your Private Banking services differ from
your competitors?
With relationships as the central pivot of our business, each individual
strength of our dedicated team members, combined with a passion
for banking, yield premium services to our customers.
What is your standpoint on a Private Banking
service, and how do you establish a relationship of
trust with your customers?
The banking relationship is one which is built and nurtured; it is a
partnership based on trust. Today our customers’ situations are, more
than often, complex ones. Each case is unique. We devote time to
know our clients and get acquainted with their needs to be able to
serve them in a sustainable way, while offering innovative solutions.
We effectively work with the whole bank to ensure that service
delivery is up to the level our Private Banking clientele legitimately
expects. We aim at delivering a "go the extra-mile" service to our
customers, which can also lead us to working with an external legal
or tax advisory firm, for example. Innovation and performance,
which are two of the Bank's values, are truly at the centre of
our approach.
In terms of figures, you have an excellent
positioning on the Private Banking market. How do
you envision the future?
We are still at the prelude stage, and yet our figures are indeed
very promising... We wish to increasingly extend our services to
an international clientele, whilst opening up to the Pan-African
diaspora. This move is without doubt very ambitious. However,
the development perspectives of our continent, combined with the
influence of BCP group - its vision for the African continent and
beyond - encourage us in this sense. With Mauritius as a stepping
stone, we can aim much higher. And being part of this great adventure
is an exceptional motivation. In today’s fast changing technological
era and with extremely mobile customers, we also wish to enrich our
digital proposition. We want to embody an avant-gardist bank with
the human touch as a reminder that employees are the strength and
pride of the banking institution.
BCP BANK Contact p.130