of these projects will be branded
and operated by our luxury brand
The Chatwal. Ranked as the #1
Luxury hotel in NYC by Conde
Nast Traveler Magazine for two
consecutive years, The new Chatwal
locations in Mexico in San Miguel
de Allende and Valle de Guadalupe
will symbolize understated luxury
paired with outdoor activities,
private vineyards, Polo fields, wine
cellars, and incredible wellness
options. The focus here is once again
on the gastronomy. We are teaming
up with Michelin starred chefs and
local talent to bring the best farm to
table experience to our guests and
visitors.”
“Mexico has been starved for
lifestyle and experiential hotels
that focus on F&B and outdoor
activities. Dream is very well
positioned to fulfill that niche.
Half of our hotels there will be
a 5-star luxury product with the
Chatwal brand. We are bringing
a new type of luxury, something
we like to call “New Luxury”,
which is focusing on the tastes
of a younger demographic with a
high disposable income. In Tulum,
we are building a small boutique
hotel which will have the largest
yoga rooftop in the city and will
be focused on meditation and
wellness experiences as well as
locally crafted food options.”
ARLENE COKE
DIRECTOR OF ACCOUNTING, TREASURY, AND STRATEGIC RELATIONSHIP, CLUB MED
who will be on the panel talking about
The Price of Sustainability, told us that
Club Med “has really increased our corporate
social responsibility initiatives. We have a global
program we are working on – called Happy
to Care – that is launching across all of our
business units, from Europe to Asia and the
Americas. Specifically for us here in the North
American business unit, we have
enacted several efforts, including:
opening our first eco-chic resort
in November, Club Med Miches
Playa Esmeralda, which will feature
a plethora of sustainability initiatives
and has been constructed with strict
environmental regulations and will
also operate under Green Globe; we
have developed a new uniform for our
staff that is created out of recycled
plastic materials; we have enacted
in-resort educational programs to
teach guests about the environment
and the importance of recycling;
our resorts continue to operate under Green
Globe certifications to ensure the highest
standard of sustainable tourism; and we also
have enforced our “Bye Bye Plastic” program
to eliminate single-use plastics from our resorts.
Additionally, the Club Med Foundation supports
the majority of the surrounding communities
where our resorts are located.”
ILHA 15