Luxury Hoteliers Magazine 4th Quarter 2017 | Page 39

Record like a Pro W Hotels, in partnership with Coca- Cola, have opened their latest private music studio and writers room to hotel guests and musicians at the W Hollywood, where they can experience recording like a professional. “Los Angeles, like W Hotels, is known for fostering both emerging and iconic talent, which made it the ideal location for our third W Sound Suite” said Anthony Ingham, Global Brand Leader, W Hotels Worldwide. “W Sound Suites provide a perfect environment for professional musicians to record while on the road, while also being available for hotel guests that want a taste of the limelight.” W Bali was the first W Hotel to open a W Sound Suite, followed by W Seattle, under the guidance of DJ White Shadow, a Chicago-based producer well-known for his work with Lady Gaga. Each suite has been custom fitted with professional grade sound equipment from top tech companies in sound production. The W Sound Suite also features murals from visual artist Bisco Smith, highlighting Coca-Cola’s iconic lyric, “I’d like to teach the world to sing.” INSPIRE’17 Summit in Miami The International Luxury Hotel Association’s INSPIRE’17 Summit has been rescheduled due to Hurricane Irma. It will now be held 4-5 December at the Four Seasons Hotel, Miami, and promises an exciting line-up of speakers. Tom McAlpin, President & CEO, Virgin Voyages will do a Q&A with Sarah Evans of J Public Relations. Gain insight into emerging strategies, new technology and best practices that will inspire your guest and ensure your business stays competitive. Each day will host speed dating style networking sessions where you get the chance to meet movers and shakers in the luxury hotel industry. Tesla is hosting a Pre-Party at their new showroom Sunday 3 December, 6-9 pm for all attendees. ILHA 39