Given the increased focus on talent-care going forward , how will the selection criteria change for those establishments who aspire to be invited into the Relais & Châteaux family ? What will Relais & Châteaux be looking and listening for , perhaps more intently than you have in the past ?
We ' ve recently renewed our quality charter , including an even heightened emphasis on sustainability . In addition to this and other technical criteria , our inspection process will be balanced with the introduction of a new element – emotional criteria . This is a direct outcome of the human factor we discussed earlier , in terms of what guests experience in their interactions with management and staff . By incorporating this into the new quality charter we are , very clearly , saying that the human factor is critically important . In deciding what is , and isn ’ t , included in our quality charter we are also sending a message to our members regarding the importance
of ensuring that what we promote is exhibited in the guest experience .
“ The Heart of Relais : The Future of Human Resources in the Hospitality Industry ” represents an ambitious undertaking given the current talent environment . At the same time , it speaks to the spirit and core values of Relais & Châteaux – passion and purpose . With culture as an important business and brand strategy for Relais & Châteaux how would you define the higher purpose , associated with your culture , that motivates the stewards ( employees ) of your brand – today and tomorrow ?
We are definitely on a quest to embrace a more progressive approach to hospitality staffing , particularly when we reflect on the new priorities that have come out of COVID . Relais & Châteaux is all about bringing together the most exceptional collection of independent hotels and restaurants in the world . Our vision is to create a better world for future generations , both through cuisine and hospitality - two traditions that have always been part of the Relais & Châteaux world . Our purpose is to inspire travelers worldwide to discover the world in the most beautiful way through conscious travel , responsible travel , and engagement with local communities . A timeless travel experience .
About the author Fred Loewen is the Chief Operating Officer of an international executive search firm , based in Canada . From his PwC roots in professional services , he has a built a 25-year career interviewing senior executives . In contributing to Luxury Hoteliers magazine , he brings together his professional passion for leadership & strategy and his personal interest in the luxury hotel sector .
The Ranch at Rock Creek , United States
32 ILHA