Luxury Hoteliers Magazine 1st Quarter 2016 | Page 3

PRESIDENT’S LETTER From all of us at the ILHA we hope you have had a wonderful and profitable New Year and festive season. I want to take this time to thank our members and sponsors for their continued commitment to building the International Luxury Hotel Association (ILHA) into the preeminent organization promoting, unifying and advancing the luxury hospitality industry globally. Through their support we will be launching several key initiatives in 2016 as part of our development framework that will ensure the ILHA will continue to grow and provide benefits to members for years to come. We are excited to announce our first ILHA European Luxury Hospitality Summit at the Athens Ledra Hotel, May 19-22, 2016. It will be a must-attend event, with two days of energizing talks and inspiring keynotes that will ensure hoteliers stay competitive in the European luxury hospitality market. Learn more about the event and early bird specials at this link www.ilhasummit.com. In the first quarter 2016 we will make available a luxury service training certification course that was developed with the expertise of top luxury hoteliers and spearheaded by Dr. Lily Lin. Dr. Lin was senior lecturer for more than 20 years at Hotel School The Hague and is the author of well-known books on luxury hospitality including “Interviewing Successful Hotel Managers”. She is also the editor of wearehoteliers.com The course will be the first in a series that will provide hoteliers regardless of their location with an accessible program to train new staff on the nuances of luxury hospitality service. In March, thanks to the generous support of a major sponsor and mobile technology gurus Benbria and in partnership with Cornell University we kick off an 18 city tour of the US and Canada where we will host VIP invitation only round tables on mobile technology trends. This will be part of the research for a definitive report we will be launching on mobile in hospitality at our ILHA Pinnacle Summit in DC Sept 25 – 27 2016, luxuryhotelconference.com This past year we introduced our Hotelier Concierge service to members. This valuable tool can be accessed via the association website luxuryhotelassociation.org and can be used to source any information or referrals a hotelier may need to help their business grow. I was excited to see it has been very popular and since inception our team has helped with a diverse set of requests which include recommending a new software vendor, assisting with an off-market hotel sale, advice on selecting a hotel brand and insight into preferences of VIP guests from Korea. It’s great to see the service being used by members at all levels of the industry from property through to ownership. I look forward to connecting with our members in 2016. I also invite non-members to join our growing global community and benefit from the resources that will help guide and grow their career and business in luxury hospitality. Visit http://www. luxuryhotelassociation.org Best Wishes Barak Hirschowitz, President, International Luxury Hotel Association ILHA 3