Luxe Beat Magazine MARCH 2015 | Page 7

Letters To The Editor Dear Editor, Dear Maralyn, Joan W., Bakersfield, CA I read the article in your July 2014 issue about business cards. As a once upon a time print shop owner, I appreciated your article and was familiar with the traditions you described. However, you did not mention the quality of the paper — it is actually quite important. In the U.S., business card stock is usually a 60# or 80# paper. The 60# is decidedly flimsy (and should be avoided), while the 80# is generally quite acceptable. Personally, I preferred a cotton based card stock called “Strathmore 88# bristol cover” in the “wove” (smooth) finish. Cotton paper stocks have a crispness that all ground wood pulp papers lack. They are rather more expensive, however. www.mohawkconnects.com/ products/paper/strathmore-writing In your December issue, you had an article on Christian Roth eyewear. Why do you feel it has stayed so popular for thirty years? Dear Joan, Two words. Quality and style. Both Eric Domège and Christian Roth are dedicated to crafting the highest quality and stylish eyewear (or “sunnies” as they call them) around. Sunglasses as a statement wouldn’t be where it is today, if not for Christian Roth’s relationship with Andy Warhol. They just won’t settle for anything but the best and their celebrity clients feel the same. Sincerely, Sherrie Wilkolaski Editor-in-Chief Dear Editor, In your articles on business etiquette for timeliness for meetings, why didn’t you cover more about what happens in these business meetings? James C., Miami, FL Dear James, Your question is very good and I was torn in wanting to include much more on business meetings. However, if I would have done that, I would have only been able to cover one or two countries at a time. I decided it would be better to give a worldview, which took four sections, if I just focused on one aspect. By the way, I looked over your web site to see what “Luxe (Beat)” magazine was all about. Interesting... Pete M, Galt’s Gulge, Colorado Dear Pete, First of all, thank you for investigating Luxe Beat Magazine. I’m pleased you found it interesting and went all the way back to looking at a July 2014 article. Second, a huge thank you for pointing out an important aspect about business cards that I know, but had overlooked. As you stated, the business card stock is very important and creates a lasting impression. I appreciate your comments and welcome any future ones. Dear Editor, I especially liked the January article on Thomas Hart Benton’s “America Today” Mural by Renee Phillips. His artwork appealed to me. But I’d also like to compliment the author on this and her other articles. Whereas all of the artwork does not appeal to me personally, Phillips is able to provide greater insight into the artist. This, in turn, provides me with a better understanding of some work I normally would not give a second glace. Sometimes I am surprised that I read the articles. Thank you. Bob J., Galveston, TX Dear Bob, We’re pleased that you enjoyed Renee Phillips’ January article. However, we are also happy to hear that her monthly articles gain your attention. Like you, I like some of the artists and some of the others are not my favorites. But I too enjoy reading the thought process and story and have developed a greater appreciation. Thank you for sharing your thoughts. Sincerely yours, Sherrie Wilkolaski Editor-in-Chief Sincerely, Maralyn D. Hill Executive Editor Future issues will cover other issues of business conduct worldwide. Thank you for your interest. Sincerely yours, Maralyn D. Hill Executive Editor Dear Readers, We were happy to receive some letters to the editor this month and hope more of you will continue to write to make comments or ask questions Please send Letters to the Editor to [email protected] Subject: Letter to Editor 7