IN OTHER WORLDS
BY YUSUF KIPRUTO
Total opens largest blending plant
to boost capacity in Asia
O
il dealer Total has set up its
largest lubricants blending
plant in Asia in a move
calculated to heat up the
firm’s growth in the oil-rich content. The new
lubricants oil-blending plant (LOBP) is also
expected to boost Total’s lubricants production
capacity in Asia -Pacific so as to accelerate
market growth.
This new major hub located in Singapore
will boost Total’s lubricants supply in the
Asia-Pacific region, which accounts to almost
half of the world’s lube demand. The Launch
Ceremony was presided over by Teo
Chee Hean, Deputy Prime Minister
of Singapore, who was the Guest of
Honour.
At the Launch Ceremony,
Philippe Boisseau, Member of the
Executive Committee of Total,
President of Marketing & Services,
showcased Total’s strategy in AsiaPacific and the importance of its
lubricants business. “Our new
Singapore lubricants hub illustrates
our strategy to grow the Marketing
and Services segment. It will allow us to expand
our position as one of the top global players in
the lubricants business. Total aims to leverage
its partnerships to outpace market growth in
Asia, which is a key region for future energy
demand.”
Francois Dehodencq, Total Marketing &
Services Asia Pacific, Senior Vice President,
expressed his gratitude for the strong and
efficient support Total has received from the
Singapore government and underscored the
significance of the event.
“Singapore has long been a strategic
lubricants hub for Total, supplying products to
customers and markets in the region. Today,we
have further solidified the foundation for our
robust business growth in Asia-Pacific, focusing
on locally adapted products, reliable supply and
customer satisfaction. We remain committed
to growing in and combining energies with
hallmark innovations as a driving force for
increased production capacity”, he said.
TeoCheeHean, Deputy Prime Minister of
Singapore congratulated Total on the opening
of the blending plant saying:
“The launch of the Total lubricants blending
plant signifies Total’s continuing confidence in
Singapore as a strategic hub for its operations
in our region. It is also evidence of Singapore’s
friendly business environment that allows
industry leaders to come together and develop
new operating models. We look forward to
moreinnovative industry solutions being set
up in Singapore.”
Total expects to shift all local lubricants
production in Singapore to its Tuas lubricants
oil-blending plant by end 2015. ■
Klüber Lubrication launches information hub
K
lüber Lubrication, a worldwide
manufacturer of specialty
lubricants, has introduced a
new content portal to provide
information to its clients on how lubricant
solutions from Klüber Lubrication can be used
to save energy, protect equipment and enhance
performance of machinery.
Found at www.klubersolutions.com, the
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