Did you know...
Ecobox uses 89 % less material compared to rigid plastic bottles. This offers a
substantial decrease of land fill waste hence protecting the environment.
Innovative Packaging Solution (IPS) for safe,
guaranteed quality, environmentally-friendly
supply of lubricants in bulk in rural Africa.
Engen partnered with Fluid-Bag of Finland to
come up with this type of package.
The packaging system is designed to overcome the transit and storage challenges that
come with large-scale supply (versus supply
in drums or rental IBC’s) of lubricants, grease
and transformer oils, and features unique
dispensing equipment designs to deal with the
increased mass of product while also meeting
quality standards.
their consistency.
9. Value Packaging is an excellent way to
communicate sophistication, class and value.
This makes it an ideal strategic option for
expressing premium positioning - as well as
being the instrument of choice when a product needs to be upgraded or a brand needs to
be revitalised. Products in classy packaging are
particularly popular presents too.
10. Additional benefits: Successful packaging not only combines what is pleasant with
what is functionally useful but also provides
additional benefits. For example, as a gift or for
presentation, with entertaining components
or simply by making it possible to continue
using the packaging for something else after
the product has been consumed.
Shell Lubricants Drive Success with
Ecobox (USA &CANADA)
Back in 1965, a winemaker in Australia had
a novel idea. He decided that wine in a bottle
was wasteful in many ways and thus came forward with the invention of boxed wine. While
some applauded his innovative thinking,
wine purists thought that the invention was
all kinds of evil. 45 years later, Shell Lubricants
has decided to reuse his idea in a totally different way by offering boxed motor oil. Shell
describes its new packaging as, “an innovative
product called Ecobox, an alternative to traditional plastic packaging for motor oil.”
Shell Lubricants was keen to satisfy their
customers’ need for the most sustainable
and ergonomic package for motor oil in the
industry. Moreover, Shell also needed to
respond to service operators’ call for an easierto-use, faster and more economical package.
Therefore, the packaging format that Shell
Lubricants was looking for was expected to
provide significant versatile advantages over
the traditional rigid packaging. This package
is eco-friendly.
Shell Lubricants and Scholle Packaging
developed a bag-in-box solution with radical
improvements compared to the traditional
rigid plastic bottles. The result of the ScholleShell relationship is Ecobox™ offering a
wide range of benefits to the motor oil producer, retailer, and consumer. Ecobox™ is an
example of a packaging solution that offers
many more benefits than simply holding the
product:
• Ecobox uses 89 % less material compared
to rigid plastic bottles. This offers a sub-
Shell’s Ecobox
stantial decrease of land fill waste hence
protecting the environment.
• Ecobox ensures efficient utilization of storage space and transportation.
• Ecobox uniquely engineered box, bag
and valve help owners and operators of
oil change facilities to deliver oil to their
customers with 99.9% efficient dispensing
without surging, foaming, splashing or any
product loss.
• The bag containing the oil in the Ecobox
carton is designed to help improve speed
and ease of use compared to bottles, as it
requires less handling than quart bottles.
Currently Ecobox™ is available for Pennzoil®, Quaker State® and Shell Rotella®
products in the US and Canada. Shell Lubricants has plans to eventually expand the
Ecobox™ as a global offering for customers
and consumers from all over the world to
enjoy the unique benefits the system has to
offer.
Engen Innovative Packaging
Solution meets Bulk African Lube
Supply Challenge
Engen, the African marketer of petroleum and
petrochemical products, has launched the
Standards-dictated design
The 900-litre bulk lube bags feature inner containers made of a choice between aluminium
foil, high-density polyethylene with specifications dictated by the application in question.
The bag is designed to meet various aspects like
preserving food-grade oil quality, offer grease
resistance, prevent water ingress or bar oxygen
or other gases, transport and dispensing of the
oils.
Moreover, the pack offers the most environmentally-friendly disposal possible, containing
carbons and hydrogen.
Bags are sealed and each unit has a unique
serial number linked back to Fluid-Bag’s quality
system. This is due to the fact that each bag is
leak tested with Nitrogen and quality checked
prior to shipping to Engen in Durban.
Benefits and advantages
The IPS lube bag packaging system offers the
following benefits and advantages:
• Cost-