LOWRANCE SOUTH AFRICA Issue 04 | Page 16

DEALER FOCUS This month we focus on Fishtec, run by our well-known Lowrance Brand Ambassador, John Easton and his wife Colleen. SLIDESHOW helping anglers with their electronics led him to marrying his hobby with a gap in the market - While Colleen works tirelessly behind the scenes attending to sales and mountains of admin, John takes care of the technical side. Anglers countrywide tap into his extensive technical knowledge, willingness to get them well setup, and diagnostic ability - should problems arise. Many hours are spent on the water training and teaching users how to get the most out of their The Westville-based company, which specialises It is important to note that John also creates highly detailed inland maps – the very popular FishTec charts. These maps work ONLY with Lowrance units, and are vital to most tournament bass anglers. He as a “passion business” in 2009 – born out of the and Lowrance products, and the love of opportunity to make a living. second Tuesday of every month – using Facebook Live. Join the FishTec Facebook page to view their webinars, and also gain access to lots of important John started using Lowrance units in 2002 - he owned an LCX 37 and an Eagle TriFinder – and he soon realised how much he valued the product, Through Fishtec, you can be assured that you will get the best advice to suit your needs and access to all the latest Lowrance products. he’d always received. 16 htech.co.za lowrance south africa