Los Angeles Firm Inc. Magazine March/April 2015 | Page 72

ELEGANCE
Model | Dani Race

Hair | Makeup | Styling | Photography | Rosee Gidvani at Visual Xstasy

the amazing work of VISUAL XSTASY UK
Elegance is a word our debut, our
derived from
beauty. Elegance is

formal introduction because we feel
there is a lack thereof. We are fans
foremost, and we want to see more elegant shots, more amazing makeup, and
even more exceptional quality photos.
The more elegance put out into the
Universe, the more consumers will be
inspired to live in an elegant fashion. I wish this were true for fashion’s sake. But, sadly, things are
merely getting out of control. The
trends are sloppy and missing originality. There’s not so much as a
pinch of it. Therefore, we bring you
a piece of what we hope to see more
of in the near future. And, we hope
this UK submission will inspire you.
LOS ANGELES FIRM: How important is it to focus on
the details of a single image to produce quality material?
VISUAL XSTASY: Detail is everything when it comes
to photography - the most minor mistake will show in
any image so its very important to ensure that everything is in place and perfect from the lighting to the
models hair and makeup - an image is so much more
than just the finished result. You need to understand that
from both sides of the lens - quality demands effort.

interview with Rossee gidvani

LOS ANGELES FIRM: Have you had any formal training
in this and if so where?
VISUAL XSTASY: No - I am entirely self taught in
everything within the industry! After going through a
monumental personal grievance; I wasn’t entirely happy
modelling anymore so I bought a camera. I had previously been teaching myself how to use photoshop using
Youtube, magazines and just general hands on experience
such as practise editing on my own modelling work. I employed the same DIY type methods to learn photography.
If you have the genuine creative vision and drive, you can
learn the technical stuff.
LOS ANGELES FIRM: What do you think photographers
in general focus on too much?
VISUAL XSTASY: In all honesty I think there is too much
focus on competition, there isn’t enough appreciation
for the art anymore and each others visions, its all about
the money or the recognition which is fair enough but
you should never lose sight of the love you have and the
reason you started or respect for anyones vision.

LOS ANGELES FIRM: What made you want to become

a photographer?

VISUAL XSTASY: I have been a creative person most
of my life. I spent 6 years modelling and enjoyed the
images being created so much that I wanted to create
my own visions in my own style.

LOS ANGELES FIRM: What do you focus on mostly?
VISUAL XSTASY: I have a major passion for faces and

expression. I have found