Logo For your Business - What makes them so Important? Logo For your Business - What makes them so Import | Página 2

Logo is a visual and a graphic symbol that tells your audience a brief tale about
your company. It is the first and the most important thing which any viewer
notices. A business logo design is the first advertising piece which helps you
create your brand identity for any business or a company. It assists you in
effectively translating and highlighting your brand’s core features. The logo was
first introduced in the corporate world in late 13th century as watermarks which
later emerged as the source for powerful trademarks. Nowadays in the 21st
century big multinationals consider business logos design as their essential asset
which acquires brand loyalty displaying strong brand image around the globe.

Even today there are four basic types logo which is used by almost all kinds of
business. First one is the texted designed logos which consist of unique fonts sizes
and shapes thus used as an illustration of all company traits. Second ones are the
illustrated ones considered to be more technical ones. These are just the
illustration of a company or its brand using colors to reflect their product
qualities. Third are the symbolic ones usually having an abstract design,
commonly used to brand globally for a product to fit in international markets. The
last and fourth one is the combination of above three containing symbols and
logos. These can reflect mergers or joint ventures of companies.