‣ Tasks for participants to complete before Session 4
1. Complete the PESTLE and SWOT analyses if these were not completed during the session.
2. Finalize the social start up name and logo.
3. Finalize the values, vision and mission statements of the social start up.
4. Finalize the marketing plan and its costings.
5. Begin implementing the marketing plan.
6. Prepare a presentation on the marketing implementation to update the mentor in Session 4.
� Evaluation of Session 3
Please give the participants a couple of minutes to complete the checklist individually in their business diaries. When they have completed this, discuss the following points:
1. What they learnt from this session? 2. What worked well in this session? 3. What did not work well in this session and their suggestions for overcoming this in future sessions?
Please record the participants’ answers here so you can use this data to monitor and evaluate the participants’ progress.
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