Livelihood Reports Al Amrikeya Area - Final Assessment | Page 202

5.4.1 LIVELIHOOD DEVELOP- MENT PROGRAM It is essential to implement a development pro- gram that aims at the improvement of the live- lihood of the users of the AAA, especially the employees and street vendors. This develop- ment program should include demand-driven trainings to provide and enhance the market- able skills of the business owners and employ- ees for gainful employment. Also, it is recom- mended to develop a management guide for the street vendors of the AAA that regulates and defines their rights and activities. This guide includes the laws and regulations related to them, the type of products they sell, and a customized design for their carts relative to the diverse type of products. 5.4.2 SIDEWALK IMPROVEMENT OF THE AAA STREET Project Description Proposed Activities • Design the street section according to acceptable standards and international guidelines. • Improve the pedestrian circulation along the sidewalk. • Demarcate the different functions of public open space activities, including shop exten- sions, pedestrian paths, and street furni- ture. • Use affordable materials to avoid increas- ing the land value. • Increase street lighting and vegetation. • Below are 3D (Figure 74, Figure 76) and 2D (Figure 76, Figure 77, Figure 78, Figure 79, Figure 80, Figure 81) illustrations of the proposed design intervention. Key Partners Mall Managers, CA, and Shop owners/keepers The aim of this intervention is to improve the street section of the sidewalk adjacent to Zam- zam, both Aly al-Deen, and Diamond shopping malls. This project is selected as a short-term intervention as it is independent of the long- term interventions. The challenge of this sidewalk is that the activ- ities and functions taking place over it change from one location to the other according to the type of shop frontage. Hence, the design objec- tive of this proposal is to re-design the sidewalk according to acceptable standards and street section guidelines, adapting with the diversity of each type of shop frontage. 5.4 | Short Term Intervention Proposals | 144