LIMOUSIN TODAY November 2017 | Page 17

ILC Feature The challenges that face Limousin breeders today are challenges that Running Creek Ranch are trying to overcome. “The biggest challenges that we face are overcoming misconceptions of the breed and promotion of the breed, market share,” Casey stated. They are 100 percent committed to the breed and will always back the Limousin industry. “What do you plan on doing for the International Limousin Congress tour,” I asked Joey. He responded with a smirk, “It was mentioned that we should do some branding demonstrations, we will see.” However, they are planning to have a chuck wagon dinner for the participants. With the time at the ranch being an odd time, be prepared to have an early, delicious dinner! I LIMOUSIN Today | 15