FEATURED ARTICLE
ANTONINA
ANDREEVA
‘ The Secret to a lasting business’
I
THOUGHT I HAD VISIBILITY ISSUES. In reality, I was covering myself in layers of other people. I broke into the online world fuelled by coffee and driven by sheer passion & desire to help people like myself to come into their gifts, to accept themselves on their soul level and awaken to their true potential. I’ m sure you can relate. You’ re willing to stay
up late all night working on your business, helping people, or compiling material because that fire is burning brightly inside of you. It’ s all new, exciting, and you’ re supercharged, ready to share the knowledge you’ ve gained, right?
Then, the unexpected happened. Somewhere down the line, I lost myself in the business“ should dos” and the“ rules.” I replaced my drive for impact with the drive for monetary value, a switch I wasn’ t even aware was occurring. I bought into other people’ s ideas of what my journey and experience should look and be like. I censored my message, became surface level. I sold out.
But, I’ m happy that I did. Being so out of alignment forced me to re-evaluate everything, to go deep and receive much needed clarity on who I really am as an entrepreneur bringing what I know to the table.
I realized that the more I pulled away from who I was at the core, the less interested my audience became in what I had to say. I didn’ t see it at the time. I chocked it up to“ visibility” issues and went harder, pushed further, posted more frequently and in the“ right” kind of spaces.
Meanwhile, I started feeling disconnected and discombobulated. I was confused. The more I pushed, the less engaged they seemed, and I was doing it all like the 6-figure success gurus were saying was needed. There was a gap, though. Something just wasn’ t adding up, despite checking all of the figures numerous times.
The vital missing ingredient was ME. I was showing up wearing someone else’ s success story. I was donning their clothes while wondering why the fit wasn’ t as they said it would be. I hid myself behind carefully planned graphics or well thought-out scripts on the“ right” kind of topics. It was like I became a robot, following guaranteed success tips, everything I should do if I want to be a successful entrepre-
“ Her heart is wide open to Love and to Truth. She laughs a lot( very important). She walks her talk.” @ Cara Wilde- Spiritual Teacher LIFEGRID MAGAZINE | LIFEGRID. COM. AU MARCH 2017