Lexpress Property Trends Lexpress Property Trends EN Light Version | Page 14

METHODOLOGY & CONTRIBUTORS namely: market dynamism, marketing effort made by promoters, and not to mention, the ever-growing reputation of LexpressProperty.com as the leading property portal on the market. Housing Size: Analysis based on number of rooms Comfort: With or without swimming pool Searches refer to the number of queries made via the search engine of LexpressProperty.com. Regions: Geographic districts distribution based on Price: Assessments carried out on market entry prices (market entry sale and rental prices by agencies on the website). The average prices are initially assessed on the selected types of properties (houses apartments) with different number of rooms combined. The second part of the price analysis focuses on 3-bedroom property units as this specific typology is the most representative with regards to the number of advertised properties, and to the demand for this category. Leads (data analysed in terms of property demand) 96,930 email contacts received via adverts’ contact forms on the website during this 5-year assessment. At LexpressProperty.com, leads may be generated from different sources. They may also follow different communication channels: leads generated by our bimonthly magazine, emails from our adverts’ contact forms, phone calls received prior to online adverts visualisation (phone number on the adverts’ fact sheet), physical visits at the agency, emails sent directly from agencies’ website advertised on LexpressProperty.com, emails received during specific emailing campaigns on LexpressProperty.com… However, as far as this property barometer is concerned, we have deliberated chosen to analyse exclusively emails received from adverts’ contact forms (excluding contact forms specific to marketing campaigns). These trends show the property market’s interest but they do not indicate the trend in terms of number of completed transactions. 14 LEXPRESSPROPERTY TRENDS This sheds some light on the difference between the sum of adverts over 5 years and the figures put forward in the introduction: “Listings (data analysed for property supply).” IRS, RES, PDS programs More than 223 million of searches have been generated over the past 5 years. This trend portrays the property market’s interest but does not indicate the evolution in terms of completed transactions. Offers and adverts of properties available for foreigners relate to new properties (VEFA: off-plan property sale) and resale. The differentiation between off-plan sale and resale is unfortunately not possible at this stage on the website. Houses: houses, villas & townhouses SCS (Smart City Scheme) Apartments: apartments & penthouses This investment plan being relatively recent, the volume of available data regarding this assessment does not allow us to provide high-quality information. Countries of origin – Property demand An assessment of foreign countries from which property demand originates – Source: Google Analytics (IP address analysed). This data allows the geolocalisation of the country in which the user is physically present during his visit on the website, but it does not indicate the user’s nationality. In 2018, searches on LexpressProperty. com were split as follows: 73% from Mauritius and 27% from abroad. ADDITIONAL INFORMATION Methodology used to sum up the total number of adverts (the specific rule applied to add up the number of adverts analysed): • Adverts’ count has been carried out every month by performing a photography of our database at key intervals. • The status of adverts that have been analysed: online and archived. • An advert has a unique reference throughout its lifecycle. • An advert created in 2014 may stay online during several years in case the property is not sold/rented. • An advert may be disabled before being reactivated. Searches: The evolution of the number of searches is influenced by 3 factors, take into account duplicate adverts. The number of analysed adverts is based on these rules and the total number of analysed adverts does not G+2 (Ground + 2) This investment plan being relatively recent, the volume of available data regarding this assessment, does not allow us to provide high-quality information. However, the assessment of so-called “exclusively for Mauritians” apartments will provide insights to our readers into the general trend.