“I look back and
I completely
understand why
people are hesitant
to purchase the
first time they
are introduced to
essential oils. They
have to have an
experience.”
Techniques for Teaching Classes
L
isten to podcasts on sales
techniques.
K
eep it simple and duplicable.
“I use a flip chart. I run through
it, show the pictures, and literally
just point and read.”
B
e ready and prepared for those
who come early so you can
connect with them.
I
f the class is at someone else’s
home, get with them early
enough to get feedback.
M
ake a connection with people.
F
ind out who’s coming, who your
audience is, and what would be
best to present for them. “You
don’t want to talk about babies
to a room full of menopausal
women.”
B
e confident enough to go off
course whenever you need to.
Emily became familiar with the oils by
She learned a lot from podcasts and
Her biggest advice to someone who is
setting them in a place in her kitchen
books on network marketing, including
just starting out is to find someone who
where she would always see them. Soon
the importance of telling at least two
has a vested interest in their success.
she found herself thinking, “There’s an
people about dōTERRA every day and
“Find them and connect with them. The
essential oil for that.” She decided the
always having events to invite them to.
law of association is so important, more
oils were important to share and began
Emily explains, “I think education is the
important than we think.” She helps her
opening her home to classes so she
key. When people are invited to learn,
downline know how vested she is in
could introduce the oils to others. As
it feels a lot different than when they’re
their success and is grateful for those
she got going in the business, she found
invited to buy.” That way they don’t need
who are vested in hers.
that her past experience as a manager
to buy something they’re not comfortable
of a retail store helped her know how to
with, but can start by learning.
work with all types of people.
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