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Draper, UTAH, USA
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dōTE
Jay & Debbie Gordon
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NEW
NEW dōTERRA DIAMONDS
A DIA M
Driven by the Cause
B
y the time Debbie Gordon found
for this information for years. How soon
“We barraged her with questions for
dōTERRA, she had already been
can you do a class for me?”
three hours. She never really did get
searching for quality essential oils for
20 years. A good friend she had met in
her nursing career had introduced her
Debbie was able to arrange a class for
Peggy with eight other women present.
to essential oils. Debbie immediately
wanted them, but never found out
where to get them. “I honestly searched
high and low for 20 years. I bought oils
from the health food store, and I didn’t
receive results.”
Then in 2010, Debbie was attending a
nursing conference and found Peggy
Smith at a dōTERRA exhibit table during
the event. She gave Peggy her contact
information and got a call that week.
Debbie told her, “I’ve been searching
She learned quickly that continuous
dōTERRA. She says, “I can’t not share
classes, she makes sure that even if
interaction is important. “Lately, I have
this. I have an obligation to share this.
her attendees don’t buy any products,
had enrollments with people that I have
This has blessed my life tremendously.”
they always leave with an instructional
talked to since the beginning.” It took them
several years, but now they’ve decided
they are ready. No matter what the
response, she feels it is her responsibility
to make sure everyone knows about
For Debbie, educating others about
what the products can do for them
and their families is more important
than anything else. In each of her
book. “I make a great effort to educate
them and show them how to be selfreliant in using these products with
their families.”
to her presentation.” They all enrolled
that night. When Debbie got a check
in the mail that next week, she had no
idea where it had come from. She called
“I couldn’t do it without
my husband’s support.
He has been my support
throughout my nursing
career, throughout my
birthing career, and
throughout dōTERRA—
and that’s a hard job.”
Peggy and for the first time started
learning about the compensation plan.
As Debbie naturally began to share,
she saw that everyone she shared the
oils with got results. She says, “It wasn’t
really about the business. I became
cause-driven. If I never made Diamond
in dōTERRA, I would still share it.” She
started to share with everyone in her
circle of influence, including her clients
as a birth-worker.
“I ask my birthing clients what aromas they would like to be diffused in the labor room. I often pull out my oils and let them smell to
determine which ones they prefer. I allow them to fall in love with the oils. I am very careful to not push or diagnose them. Very often, I open
the book with them and ask which oil jumps out for them.”
How to get the most out of Diamond Club
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3
2
4
Find out who your big players are. “Go to your team
and find out who wants to move ahead. Those who
say no are giving you a gift by saying, ‘Not now.’
Those who say yes, that’s who you work with. Then it’s not
only for you, but for them.”
Focus on three or four people, no more. “The first
time I did Diamond Club, I helped everyone on my
team who wanted to hold a class, and I taught every
single one. I never increased in rank. This year, I decided
my strategy needed to change drastically. My team had to
get their people to my events, not the other way around. I
streamlined my efforts.”
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dōTERRA ESSENTIAL LEADERSHIP I Spring 2014
Train and support your three leaders. “Groom them
and help them to be good event planners and hosts.
Help them learn how to get the word out and get
people to their events. Then go back to each one of them
twice during that Diamond Club period.”
Don’t quit! “I know it’s intense. On those days when
you feel like quitting, on those days when you feel
like you can’t go on, and on those days when it’s
completely horrible, pick up and keep going.”
www.doterra.com
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