Leadership Magazines Leadership Magazine Issue 5 | Page 9

new diamond The Kobayashis in Japan A few years after meeting her husband, Asako left fashion to focus on raising a family. However, she never forgot the lessons she learned as a designer. The constantly changing world of fashion had taught her flexibility and freedom of ideas. These were skills that would aid her as she was introduced to new opportunities. After raising three children, Asako became acquainted with a direct sales company that produced natural, safe products for daily household use. Being a mother, and understanding the value of a well presented product, Asako’s interest was piqued. After working with the company for 15 years, the East Japan earthquake hit in February of 2011. It was during this tragedy that Asako’s American friend reached out to her. When presented with dōTERRA, Asako was once again intrigued. Having a strong desire to learn more, Asako made the trip to dōTERRA headquarters where she met with the six members of the executive team. Asako said, “I was impressed by the company’s vision, values, and business strategy. I was so moved by the executive’s character that I felt as if I could spend the rest of my life in their company.” product effectiveness, safety, and correct pricing structure.” Asako was also surprised to find that the Japanese people felt the same way. They embraced the product, and repeatedly purchased. In addition to the wonderful products, Asako found herself drawn to the marketing plan. She said, “The marketing plan, indicates the company’s management strategy, and I like that it’s a fair and sustainable income plan.” dōTERRA has moved Asako to look past the physical to the person as a whole. Asako said, “I have realized the importance of mental peace, improved concentration, and an active spirit. I feel that my life has become richer through sharing information about the dōTERRA products.” Asako loves sharing the products and the business opportunity. She wants others to achieve the same success through setting goals and expressing themselves freely. Asako said, “It’s a long way to go, but as you move forward you will gradually see big miracles through other’s help and power. Don’t give up, keep moving forward, have specific goals, and you will find success.” Asako, already involved with direct sales, made the decision to move to dōTERRA. She said, “One of the main reasons was the wonderful products. I loved the company’s focus on 9