Leadership Magazines doTERRA Issue 29 David and Heather Madder | Page 66
NEW dōTERRA DIAMONDS
Adam & Cassidy Holdsworth
SAN ANTONIO, TEXAS, USA
GROWTH
THROUGH
STRUGGLE
“There was so much growth and
struggle on the way to Diamond.
It wasn’t easy, but it was worth it.”
C
assidy Holdsworth was invited to
classes to learn about dōTERRA
for several months before she finally
accepted the invitation and attended.
That first class changed everything for
her. She remembers, “I was sold after
that class. I was so excited! I couldn’t wait
to go to a second class and learn more.”
In addition to being immediately drawn to
the oils, Cassidy was also eager to jump
into the dōTERRA business opportunity.
From the beginning, Cassidy has received
amazing support from her mom, who
purchased her first oil kit for her, as well as
from her husband, Adam, and her enroller,
Cara Fines. Building a business has brought
change to Cassidy and Adam’s family, but
they wouldn’t trade it for anything. Cassidy
explains, “This was the best thing for our
marriage. There were some growing pains
as our life shifted—I started traveling more,
and Adam took on more responsibilities at
home. He has always believed in me and
supported me, and so our roles shift and
evolve as we grow.”
Cassidy’s family is also a significant part
of her Why. She has a goal of providing
for their family so Adam can align his
work with his passion. As parents, they
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dōTERRA ESSENTIAL LEADERSHIP I NOVEMBER / DECEMBER 2017
“The lessons I learned from dōTERRA
are far beyond what I could’ve imagined.
I could lose everything tomorrow, but I
would still have the personal growth and
wisdom gained. And that’s priceless.”
are grateful for how dōTERRA has
impacted their family’s life as well; their
three children love using essential
oils to support themselves. From her
experience in caring for her family while
building a business, Cassidy believes
that perfect balance is a myth. “If you’re
always looking for balance, you’re
going to be disappointed. I believe in
priorities, not balance.” For Cassidy, the
key is to determine her priorities on a
day-to-day basis.
In addition to supporting her family,
Cassidy is also dedicated to sharing
dōTERRA products in order to bring
awareness to others. She explains, “I like
to rock the boat and disrupt what people
think is real and true. Bringing awareness
to others keeps me curious, and it’s a big
part of my Why.” Cassidy loves introducing
essential oils to people as one step they
can take to support their health.
Overall, Cassidy’s dōTERRA journey has
been one of change and growth. She
feels that accepting failure is one of
the greatest lessons she has learned
along the way. She says, “We hear so
many success stories, but we don’t
hear enough failure stories. There
were several times when I thought I
was going to hit Diamond, and then I
didn’t. Sometimes you have to simply
pick yourself up and keep going after
a failure.” Thanks to her perseverance
and persistence, Cassidy has found
success in accepting failure.
Cassidy cherishes the incredible
personal development she has
experienced over the last few years.
“I am very introverted, and that
hasn’t changed—it’s part of who I
am. However, dōTERRA has opened
up my world. It has brought so much
richness to my life in the relationships
I’ve formed and the people I’ve met. My
dōTERRA experience has also improved
every relationship I already had. I’m a
higher version of myself.”
Results not typical. Average earnings are less. See dōTERRA
Opportunity and Earnings Disclosure Summary on doterra.com.
CREATE SUCCESS FROM THE FAILURES
CREATE AN ACTIONABLE PATH. “Sit down with your enroller and have an
open, honest conversation about where you are and where you want to go.
Together, create a plan for success that fits you. When instructing my leaders
on how to mentor, I always tell them, ‘Potential is only as good as the action
that follows.’”
BE TEACHABLE. “Be as humble, open, and teachable as possible. You might
have an amazing skillset already, but if you aren’t teachable, then you’ll get
stuck and plateau. Growth requires humility.”
LEARN TO EMBRACE FAILURE. “Develop resilience to struggle. Don’t compare
yourself to other people’s stories of success. Hitting Diamond or any other rank
is a moment in time, and then it’s back to your journey. I love the Zen proverb,
‘Before enlightenment, chop wood, carry water. After enlightenment, chop
wood, carry water.’”
doterra.com
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