GET INSPIRED
Personal Growth Comes before Business Growth BY BROOKE ELIA, RIVERSIDE, CALIFORNIA, USA
Getting Started Three years ago, I began my dōTERRA journey as a wholesale customer like most who embark on this path. I had been searching for a few years for a more natural way to assist the health needs of my daughter and myself. As a result, a good friend introduced me to dōTERRA. When I began using the products in my home and witnessing our health improve, I couldn’ t help but share with my friends and family.
As a full-time attorney and the owner of a law firm, I didn’ t have as much time as I would like to share dōTERRA with those close to me, so I created the blog HippieLawyerMom. com. It was there that I would post my family’ s essential oil testimonials for others to see. The more I learned about the company and its products, the more I wished I had known about them sooner. After winning a trip to convention and being completely inspired by the company and their global cause, I decided to pursue a second business with dōTERRA. I knew as a mom of two, a business owner, and wife, it was not going to be easy. I would have to make sacrifices, but to me, it was worth it. Sharing dōTERRA became a passion of mine.
Working Together I spent nights and weekends teaching classes and doing one-onones; meanwhile, my husband held down our home. I spent the first year going way outside my comfort zone and mastering the basics: sharing, teaching( believe it or not, even as an attorney I was petrified to teach a class), enrolling, and supporting. I had heard many times that consistency was key, so I continued during the good times and hard times.
Owning a successful business led me to the belief that building dōTERRA would be a cinch, and boy was I wrong. I was accustomed to running a business where I made all the decisions, and I controlled the pace of growth. My law firm was in complete contrast to my dōTERRA business. I could enroll as many people as I wanted and teach as many classes as I could book, but I didn’ t have control over the growth of my leaders. It was after being at Silver rank for much longer than I had liked or planned that I realized I couldn’ t build dōTERRA alone. I needed a team, and not just any team. I needed a team that worked together, supported one another, and cheered one another on. I needed to be a leader, not just a builder.
Becoming a Leader It was time for me to look at myself and decide what kind of leader I wanted to be. What type of leader do I want to duplicate? What type of leader does my team need? How do I build a community of support, education, and encouragement? I spent a lot of my free time( which just means driving to and from court houses) listening to one personal development book / webinar / interview after another. I knew, if I wanted my business to grow, I needed to grow. I came across an audio from Zig Ziglar that talked about three steps we needed to take to be successful. I love practical steps. Tell me how, and I will do it.
First we need to“ be,” then“ do,” to“ have.” We all start with end goals: however, to get there, we first need to work on ourselves. We need to“ be” the person who gets the end goal. For me, I needed to be a leader at my desired rank.
The“ doing” was putting words into action— I needed to be patient and work with my leaders where they were and not where I wanted them to be. I needed to continue to support and encourage, even when I didn’ t make my goals, even when times were tough, or even when my plan wasn’ t working as designed. I needed to lead by example. I needed to create a community that fostered all of these qualities.
The last step was to“ have.” After spending a few months dialing back, mentoring my leaders weekly, developing daily personal goals, and participating in a session of Diamond Club, we, as a team, reached our next rank goals, and we were solid. This goal meant so much more to me, not because it was higher, but because we did it as a team. As I grow with dōTERRA, I love watching my leaders hit their goals over my own. Pushing them outside their comfort zones, believing in them when they don’ t believe in themselves, and working side-by-side has helped me become the leader I wanted to be and create a team that works together. Both have been such blessings to me.
54 dōTERRA ESSENTIAL LEADERSHIP I MARCH / APRIL 2017 Results not typical. Average earnings are less. See dōTERRA Opportunity and Earnings Disclosure Summary on doterra. com.