Association of California School Administrators
Volume 46, No. 2 | November/December 2016
Features
8
Columns
7
29
12
To Our Readers
Relationships form the
basis for effectively
communicating the
importance of education.
By Ralph Gómez Porras
16
Asked & Answered
There are a number of risk
management variables to
consider regarding armed
school employees.
By Catherine Jones
Developing talent: You
already have what it takes
Accessing the genius in
everyone at your school
site pays dividends.
By Erik Burmeister, Elise
Foster and Alyssa Gallagher
Entrepreneurial leadership builds a school’s staff and brand
Entrepreneurs of education anticipate needs and invent, repurpose or rebrand a
product. They are innovators of new design, management and team building.
By Angel J. Barrett
Positively shaping school climate begins with
vision, relationships and trust
An unthinkable crisis on campus can serve as a stark reminder
that a strong and viable curriculum has an essential prerequisite:
Learning cannot take place inside of chaos.
By Jonathan Robinette
26
Find these online exclusives at
www.acsa.org/publications:
Shooting in the dark:
Developing K-12 gun policy
This just in… the media is not the enemy
Education leaders encounter three types of communication: offensive, educational and crisis. Relationship building
before reporters need you in a crisis allows you to drive the
conversation and stay on the offensive.
By Naj Alikhan
20
What is your best advice
for delivering the message
that equity in education is
essential to fulfilling priorities in local control and
accountability planning?
Leadership
Maintaining positive connections with parents
Maintaining positive connections with parents requires more than contact at back-toschool nights, class parties or carnivals. Personal engagement throughout the year
builds positive relationships that may last a lifetime.
By Terri Edwards
30
34
Responding to school bullying in modern times
A focus on detecting, investigating and discouraging student bullying is critical for
minimizing a school district’s potential liability and ensuring “a safe and orderly
environment conducive to learning.”
By Trevin Sims and Darren Kameya
Political activism:
What you don’t say will hurt you
The true value of being involved in the political process is the
strength of your relationships with decision-makers, those
who influence decisions and policymakers.
By Adonai Mack
What ‘pay to play’ ruling means for school leadership
The Supreme Court ruling in McDonnell v. United States limited the quid pro quo
element in bribery law and has relevance to state and local anti-corruption statutes.
By Gregory J. Rolen
November | December 2016
5