YardHopp is a Denver startup on-demand lawn care app. On demand lawn care is going to change the way business is done. Nothing in lawn care has changed over the past few decades, the only thing that is really new is social media and it’s still not changing anything. On demand will make the whole process simpler and will make it easier for lawn care companies to stay in areas that they want to be in. The way YardHopp works is; the customer will download the app type in their address and outline their lawn, driveway, and sidewalk.
The customer will get set pricing on 4 areas of lawn care, mowing, aeration, seeding, and fertilization. Based off the square footage of the lawn, the customer will have their pricing instantly after outlining their lawn. No more quotes, and no more waiting for someone to come to your home a couple days later to give you an estimate. Set pricing right then and there. The customer will be able to choose from a single mow, weekly, and biweekly services. We guarantee that once the job is posted it will be complete within 48 hours. Once the job is complete the customer will get a confirmation picture of their freshly mowed lawn, they confirm, and boom, vendor gets paid.
The YardHopp vision is to simplify lawn care and make the experience that much better.
Nothing has changed in lawn care over the past few decades. YardHopp is here to change that! We are going to simplify the whole process of lawn care! The only consistencies in lawn care are the problems. Pricing, payment, standards, and contact. Pricing is a huge issue across the board, most companies eye ball the property and it brings no consistency.
Payment is the most detrimental to this industry, companies take all forms of payment, but checks and cash are the most popular. Credit cards are slowly being integrated, and are the most reliable. Lots of businesses get stiffed on a lot of jobs because they take payment after the job has been completed, and even keep mowing for weeks without payment because the customer has been a good customer in the past (which is a bad idea). Standards are all over the place. Some customers will negotiate the company down to a lower price to not edge, which makes
The breakout product for 2017 has been our N-Ext RGS™ specialty product it has been gaining a tremendous amount of “buzz” in the industry nationwide. I think that the best direction here is to explain how and why it came to be, the methods that are being used, the benefits that customers are seeing, and lastly on the ways this can fit into a fertility program.
2. Use happy customer referrals, I have seen it grow business by up to 50% depending on size, and word of mouth is the best advertising. This is a way to almost always GUARANTEE a quality deal!
3. Set reasonable expectations for yourself and your budget. Do not think just because you spend a bit you will have a million new customers, this is a campaign and it will need a few seasons to be tweaked to perfection. If you constantly make crazy changes your results will be all over the board.
4.. Keep proper analytics and tracking information so you know what channels are working for you, and which are not! This is key!
If you follow these steps you will be well on your way to getting past your bad marketing experience! Keep focused and pushing forward!
What is YARDHOPP...