GREEN & BLUE INFRASTRUCTURE
PORADA EVEN GREENER : 8,000 NEW PLANTS IN ITS FORESTS IN BURGUNDY , FRANCE
Porada ’ s commitment to environmental sustainability continues , particularly in relation to the company-owned forests located in Burgundy , France .
Since 2011 , Porada has pursued a strategy of investment in the French land to guarantee a sustainable and certified supply of ash wood for the production of its furniture . This ensures supervision of the wood management and procurement phases , while reducing the environmental impact of purchasing raw materials from external suppliers .
Over the years , the forest ’ s surface area has increased to 260 hectares located in several municipalities of
Burgundy : Vitry Lache , St-Aubin des Chaumes , Devay , Thaix and Remille , in the Nièvre department .
For Porada , the forest is not only an area destined for timber production , but also an ecosystem to be preserved in compliance with the laws and regulations set by the French government , which include biodiversity monitoring ( the forests do not only contain ash trees , but also oak and cherry trees , to name just a few ), soil protection , and water conservation . All these regulations aim to protect the national environmental heritage .
The year 2024 marks an important date for Porada ’ s care of its forests , thanks to a significant replanting of a 10-hectare area with a total of 8,000 plants . The new shrubs will be closely monitored during their development , and only about 600 trees per hectare are expected to reach full maturity to ensure proper growth and high wood quality in the long term .
This first replanting phase will be followed by new ones over the next few years with the aim of constantly supporting the well-being of the Porada Forest .
“ Neither I nor the next Porada generation will ever see the full maturity of these new plants ,” says Tiziano Allievi , Managing Director of Porada . “ It is our legacy to future generations , who will thus know
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