Landscape & Urban Design Issue 56 2022 | Page 89

SPORTS & PLAY

INTRODUCING EIBE ’ S 2022 NEW EXCLUSIVE BRAND – TOUGH TRAIL

Motivating young people to exercise ? More important than ever in the digital age .
Exercise hardly ever takes place in the regular everyday lives of children and young people . Sitting in class for long periods of time , doing homework at their desks and spending their free time on computers , game consoles , smartphones , etc .: gaming , streaming , surfing , chatting .
Nowadays , inactive habits also shape the lives of our children and young people . Action packed activities take place on the screen at best , while movement plays an ever-smaller role in the real world of kids . The lack of sport and the refusal to exercise are a serious problem of our sedentary times . While exercise still plays a relatively important role in childhood , the lack of exercise increases significantly from the age of 11 . We at eibe wanted to do something about this unhealthy trend . We took a close look at the situation , needs and wishes of our kids . What does it take to get them off the couch , away from digital and social media and instead outdoors , moving around , having huge fun that also makes them want to do more ?
Challenge accepted : the eibe tough trail .

Playgrounds Just Got Way More Exciting !

EN1176 Playground Safety Compliant
NEW

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