Genesis Plant Marketing
Carpinus betulus `Rockhampton Red' Genesis Plant Marketing took the Really marketable novel trees have
LOCHGLOW was a discovery that product on and after a number of been hard to find for many years and
started as one seedling in a batch years working to get production up the industry now seems much more
of several thousand at the forestry and running there are now suppliers alert to adding novelty into their
nursery of Geoff and Pattie Locke in in the UK and Europe and material portfolios and we are looking forward
Rockhampton, Gloucestershire. working its way through to Canada to playing our part in that process.
It stood out because of its intense
and rich autumn colouring Geoff and Pattie Locke have
that developed when autumn developed a web page with lots more
temperatures started to fall giving images and history of the variety on
the striking effect of autumn orange the website
to red vermillion leaf colour.
Being careful growers they
wanted to test the variety properly
they grew the seedling to many
metres in height alongside their
other transplants and year on
www.mountpleasantfarmandforestry.
co.uk
If you think you have found a new
variety then Genesis provide a
complete service to plant breeders
Suppliers in the UK.
Geoff and Pattie Locke at Mount
Pleasant Farm & Forestry
[email protected]
Stephanie Dunn-James at FP
Matthews Ltd
[email protected]
Simon Williamson at Ready Hedge
Ltd. [email protected]
including the appraisal of new Henk Hubers Batouwe
characteristics. varieties whether that be a tree, [email protected]
After almost 15 years of patient agreements and plant breeder’s observation it was clear they had a rights patent applications and marketable product. A subsequent marketing agreements and much discussion with Nick Dunn of FP more.
year it maintained these vivid
Matthews suggested that they might
have something really novel worth
marketing that would create some
excitement in the tree trade.
26
and the USA.
shrub perennial or annual. Trial
For enquiries or supply please
contact enquiries@genesis-
plantmarketing.co.uk
See www.genesis-plantmarketing.
co.uk for much more information on
services and varieties.
+44 (0) 1621 874808
www.genesis-plantmarketing.co.uk