1
21
31
4
1
4PS
4
Product - Customization of bags
Price - Depends on the bag that would be customize and the paint job
People - Let customers use their creativity to the fullest
Promotion - Advertising(Take advantage of free advertisements on social media)
Support to Nation Building
LAB BAGS would be able to support local products because most of the materials that we would use would be bought from local markets aside from the Jansport bags. It would also be able to change the culture of local people as the products is really unique from the products that are being sold in the market. If the brand would be successful, there would be a lot of demand for our products which would be of great help to the economy because more jobs would be demanded and the purchase of equipments that is locally bought would be of higher number too.