Event Attendees
Targeted Attendee Pool
Become an Investor
Marketing Highlights
Partnerships
• David C . Driskell Center , University of Maryland at College Park
A collaborative engagement was established in 2015 to exchange programming , exhibits and resident artist enrichment
• Greater Miami Convention and Visitors Bureau
KROMA is the only official visitor center for the GMCVB in Coconut Grove
• KROMA is one of the premiere art spaces under Art of Black Miami
• The Ritz-Carlton Coconut Grove
KROMA curates monthly exhibits at The Ritz-Carlton , Coconut
Grove
• The Coconut Grove Art Festival KROMA is a strategic partner with the festival as well as a non-profit show case exhibitor annually
• Knight Foundation Art Challenge Finalist 2016
Event Attendees
Marketing Mix Create unique touch-point opportunities for building brand awareness , stimulate and drive purchase considerations and generate immediate marketplace responses for sponsors among target consumers .
Event Audience According to Art News magazine , approximately 200,000 visiting and local attendees frequent Miami ’ s art fairs to find art experiences during Miami Art Week .
GMCVB Survey The 2015 GMCVB Survey collected data from 300 attendees from the Art of Black Miami venues .
• 52.1 % are extremely satisfied and 29.7 % are very satisfied with Black art venues
• 46.1 % of those visiting Miami came specifically for Art of Black Miami
• 33 % held Bachelor ’ s degrees , 22 % held Master ’ s degrees & 6.8 % held Doctoral degrees
• 30.5 % stayed for one night , 15.3 % stayed for two nights , 11.9 % stayed for four nights , & 15.3 % stayed for ten nights
Targeted Attendee Pool
• 10,000 local reach
• 100,000 regional and national reach
• 50,000 International reach
Become an Investor
KROMA relies on your corporate contributions so that we may continue to deliver the quality and diversity of art , art education and entertainment for the community . We offer a wide range of opportunities to meet your company ’ s marketing goals including a solid marketing program , attendance of thousands and a customized sponsorship program that will enable you to :
• Get your message across to a variety of audiences
• Receive recognition as a sponsor
• Increase your visibility
• Position your organization as a supporter of the arts .
Marketing Highlights
Use of logo in event promotional materials and printed collateral Sampling or couponing Retail / trade promotion High visibility logo placement on KROMA facade marquee Logo placement on sponsorship wall in hospitality area
KROMA Art Space & Studios ∙ 3670 Grand Avenue ∙ Coconut Grove FL 33133 ∙ 305.576.2678 ∙ kromamiami . com