Kounta POS Making it Big in Hospitality: Strategies for Growi | Page 19

For more upscale—or downright fancy—restaurants, the idea of a happy hour might a little too out of place with your vibe. Not to fear: this is why the tasting menu was created. It’s essentially happy hour, but you get to tell people what to eat for a few courses, and pair it all with the appropriate wine. Conventional wisdom—or is it common sense?—tells us that filling your available seats will increase revenue. Just remember it’s not enough to say, I’m going to get more customers and hope for the best. Identify when you need more customers, and how you’re going to get them in. That’s going to look different depending on how your business operates, but in all cases: get poeple’s butts in your seats and then show them a good time!