Kounta POS Making it Big in Hospitality: Strategies for Growi | Page 16

And then, again, there’s the good old loyalty program. Sure, you
can’t rightly give loyalty rewards to people who’ve never stopped
in for a meal, but integrating your POS with a social rewards
program—like Collect Rewards—kills two birds with one stone
(which birds you can then dress, roast, slice, and then serve as
a sandwich with cranberry chutney and a mild cheese). With
apps like these, you can push offers out to participating
customers—directly to their smartphones, with further incentives
for sharing the same offers out to friends. It’s kind of like word of
mouth, but better—and with a much bigger mouth.