ROAD NEWS
NORTON MOTORCYCLES MOVING TO NEW FACILITY
N orton Motorcycles has announced that the company is parting ways with its headquarters at Donington Park for a new facility . The state-of-the-art production site located in Solihull , West Midlands , will open , following a multi-million-pound investment by Norton ’ s Indian parent company , TVS Motor Company , which acquired the brand last year . It will be the most advanced manufacturing facility in the 122-year-old motorcycle brand ’ s history . Like the Donington Park HQ , the new premises will be the central hub for all of Norton operations , providing a permanent base for all staff . The new headquarters will be home to design , engineering , purchasing , sales , marketing , and support teams as well as the production team that is resuming the manufacture of motorcycles . Some of the specialist tooling and equipment previously used by Norton has already been carried over to the new site in Solihull , but the site is to benefit from substantial new investment . The new manufacturing facility will make use of modern-day , quality-assured production processes . Skilled technicians will deploy bespoke bike building techniques and state-of-the-art new manufacturing equipment to ensure bikes are built with precision and quality .
“ The opening of the new headquarters represents a significant step forward for Norton Motorcycles . The opening of this state-of-the-art facility will create the foundations for a sustainable long-term future of Norton . The new bikes will meet the world-class standards our customers expect ,” said Sudarshan Venu , Joint Managing Director of TVS Motors . “ 2020 has been a tough year for the world but we are excited to be moving into our new home and we are delighted this has been created by the Norton and TVS teams in just nine months . This new facility underpinned by strong quality processes will produce bikes truly worthy of the illustrious Norton brand and take it into the future . We are setting out to create a future for the company , our employees , our customers and our partners that lives up to the highest expectations and enable Norton to once again become the real force its history deserves .” Norton will resume production of the Commando Classic model at the Solihull site , building a limited quantity to honour customers who had ordered and paid a deposit on these bikes under previous management . Norton says that production of the V4SS superbike will also commence soon and the full opening of the facility is expected before the end of the first quarter of 2021 .
82 KIWI RIDER