advertorial
Shaping the future
of IoT serviced retail
Following the acquisitions of KIOSK
and Portwell, the CSO of the Posiflex
Group discusses his goals
HP Nüdling, Group Managing Director Europe & Group Chief Strategy
Officer, Posiflex Group – [email protected], [email protected]
What has changed from Posiflex to
today’s Posiflex Group?
The Posiflex brand has long been known
for its expertise in high-quality point of
sale solutions and related componentry.
The recent addition of the leading self-
service provider in North America – KIOSK
Information Systems – adds to and
strengthens the value proposition and
product portfolio of the Posiflex Group.
Modular standard kiosk platforms are
now being introduced globally and are
complemented by KIOSK’s sophisticated,
customised platforms in both the United
States and Europe.
The Portwell, MEDWEL and Ganlot
acquisitions have further bolstered the
36 KIOSK solutions
corporate value chain by adding both
customised and standard embedded
computing solutions to our portfolio.
The Group as a whole is proactively
targeting the ‘Serviced IoT’ domain within
retail and hospitality, digital signage, and
the gaming/betting verticals, but also
serving sub-verticals like transportation,
new currencies and warehousing etc.
The growth projections for IoT features
in these verticals and others position the
group extremely well.
The Posiflex Group now references
and incorporates all the individual brands
under one corporate umbrella. The group
is led by senior industry executives with
the shared objective of facilitating the
strategic synergies among the group
entities, leveraging the best of each to
advance global IoT products and self-
service offerings.
What's the group strategy going
forward?
The Group’s common focus of ‘Serviced
IoT’ capabilities can take many forms
within the combined technology portfolio.