contactless payments
Grab-and-go retailing is popular with millennials who now expect
the same flexibility, choice and benefits from kiosks as they get
online and in-store
By Kevin Freeguard, VP & MD UK & Ireland, Verifone - www.verifone.co.uk
Whether paying for fast food,
transportation, parking or vended
goods, consumers on the move still
want a full and frictionless retail
experience; One that brings together
self-service, quick and secure
payments and seamless services – all
within the confines of convenient
locations with round-the-clock access.
Increasingly, they want their
unattended experience to connect to
other channels. To be able to order
anywhere and collect via kiosk, or
order by kiosk and pay by mobile.
They want kiosks to know their
preferences, deliver personalised
services and gather their customer
feedback.
Demand for joined-up services
This expectation is changing the
way merchants and integrators see
the role of kiosks. Many are now
exploring how best to use them
within the broader retail mix and in a
wider variety of sales environments.
Lower cost and higher availability
of advanced components, from
contactless readers, and touch-
screens to multimedia and integrated
cameras, are already transforming
the humble kiosk into a new
generation of interactive acceptance,
information and fulfilment stations.
The next stage is connecting
unattended devices to online and
physical estates to deliver new
value and convenience for modern
consumers. This could unlock major
new applications for kiosks across a
wider range of markets. For example,
in-flight booking options at airports,
KIOSK solutions 37