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Premiere of Kids India 2013
surpasses all expectations
ity of the visitors felt that their
expectations were fulfilled and
already decided to visit Kids
India in 2014 again.
The fair participants demonstrated that they accept the new
B2B trade fair as their business
platform for the growing Indian toy market.
Spielwarenmesse eG organized the new trade fair with
the support of the Indo-German Chamber of Commerce
(IGCC), in cooperation with
the Sports Goods Export Promotion Council (SGEPC) and
The All India Toy Manufacturers’ Association (TAITMA).
Ernst Kick, Chief Executive
Officer at Spielwarenmesse
eG, is proud of the trade fair
launch results: “We are happy
to have been able to support the
development of the Indian toy
market as a professional fair
organizer. Thanks to the good
cooperation with IGCC and
our partners we experienced a
trade fair that has immediately
established itself as the country’s most important trade fair
at its premiere.”
Be excited about Kids India
2014 which takes place from 18
to 20 September. Join our Facebook event to stay updated:
www.facebook.com/
spielwarenmesse
Kids India took place in the Bombay Convention & Exhibition Centre.
The first edition of Kids India
generated an excellent interest
from the toy industry. All important decision makers of the
Indian toy trade and industry
were spotted at India’s largest
B2B event from 24 – 26 October 2013. The fulminant start
with 5,237 buyers and retailers
exceeded all expectations and
impressed the 108 exhibitors.
They presented toys, baby articles, licensed products, sport articles, leisure and hobby articles
in a 6,200 sqm exhibition area.
National and international exhibitors were really satisfied
with the good results and business opportunities generated at
the event and already applied
again for 2014. Especially the
exceptional high number and
the quality of visitors as well
as the number of contacts with
new customer potential were
evaluated as really good. 96%
of the exhibitors would also
recommend to business partners to take part at Kids India. The top three reasons for
them to exhibit at Kids India
2013 were to make new business contacts, get in contact
with distributors and to provide
visitors with information about
their products.
On the visitor side the results
are positive as well. The reasons for visiting Kids India
were mainly the search for new
and quality products as well as
the looking for background information and business knowledge. An overwhelming major-
Ernst Kick (CEO, Spielwarenmesse eG), Vivek Jhangiani (President, TAITMA), Perizaad Zorabian (actress), Peter Broegger (Senior Vice President
and General Manager Asia Pacific of Mattel ) and Bernhard Steinrücke (IGCC) during the traditional opening ceremony of Kids India 2013.
All important decision makers of the Indian toy trade and industry were spotted at India’s
largest B2B event from 24 – 26 October 2013.
108 exhibitors from 8 countries presented their products at an exhibition area of 6,200 m².
Kids India turned Mumbai into the hotspot for the Indian toy industry.