VIP Lounge
STORE
Organiser
Office
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Exit
World of Toys Back to School
TrendingNow
Registration
Trending Now Sports Arena
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Registration
Seminar & Workshop Area
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Food Court |
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With the boundary between real and virtual worlds becoming increasingly blurred , it is offering completely new possibilities to our industry . Traditional games and digital worlds create exciting play combinations that captivate not only children but everybody . Internationally , Tech Toys came into trend a while ago but for India it is now the right time as digitalization is presently at its highest peak and children being more and more tech savvy along with the parents .
Express Yourself encourages children to be creative . Indian parents have always stressed more on studies and very less on play time but now the times are definitely changing . Parents are starting to realize the importance of play time and are increasingly looking to foster their children ’ s creativity . Express Yourself focusses on giving children a creative playing experience and allowing them to create individual products which encourages them to use their imagination .
BACK TO SCHOOL - ATTENTION TO ALL THE STATIONERY ENTHUSIASTS Back to School was first launched at Kids India 2016 . Since Back to School articles have a demand throughout the year most of the retailers are now getting more and more interested in stocking this product group at their stores . This special area is targeting attendees who are interested in school and stationery articles .
As an industry platform , Kids India is also the knowledge sharing base for industry relevant topics . At the seminar area , there are continuous discussions and seminars going on simultaneously with the fair which attendees can be a part of anytime throughout the 3 days . The topics are published 15 days in advance at the website so attendees can plan their visit accordingly . “ Kids India is an absolute essential for anyone who deals in children ’ s products in order to keep up with the constant changes that our industry is going though constantly . The best way to deal with any new change in the industry is to stay up to date and discuss it amongst each other and with industry experts . Kids India is the platform which definitely meets this need for the industry via their seminars on site as well as panel discussions prior to the fair ” mentions Manish Kukreja from the All India Toy Manufacturers ' Association ( TAITMA ), one of the supporting organizations of Kids India .
A well-established network of global subsidiaries and representatives ensures the ever-increasing internationality of Kids India as well . In its efforts to boost the domestic industry , the Government of India will once again offer ‘ International Buyers Program ’ wherein visiting foreign buyers can obtain a reimbursement on their travel expenses when they visit Kids India . The programme which is initiated by one of the supporting organizations of Kids India , the Sports Goods Export Promotion Council of India ( SGEPC ) encourages international buyers to come to India to promote exports . " The online visitor registration for Kids India has started already and we are expecting a lot of visitors especially from the region i . e . Malaysia , Sri Lanka , Vietnam , Thailand , Nepal as well as from the Africa .” says Mr . Tarun Dewan , Executive Director , SGEPC .
Kids India , therefore is a chance to connect with not just Indian players but a global platform for the industry .
For exhibiting , visiting or to avail marketing platform of Kids India , contact : info @ spielwarenmesse . in
Page 12 | Kids India Mag Issue III : April 2018