KIA&B January/February 2021 | Page 26

ENHANCE AGENCY VALUE THROUGH DIVERSITY

The Big “ I ” Diversity Task Force is a collaboration of insurance leaders focused on enhancing industry awareness of the opportunities and benefits of embracing diverse populations in the workplace and community , resulting in a more profitable business model .
REACH MORE CUSTOMERS
How to Market to People Not Like You is a series of FREE webcasts , workbook materials and marketing plans created by the Big “ I ” Diversity Task Force to help agents and carriers thrive in the changing U . S . landscape . The go-at-yourown-pace resources are available in the areas of study below .
WOMEN
GEN X
LGBT
GEN Y
HISPANIC
AFRICAN AMERICAN
ASIAN
26 INDEPENDENTAGENT . COM / DIVERSITY