an agency, we remained steadfast in our approach of
presenting this emerging risk.
We made it our agency’s goal in 2014 to learn
more about the cyber liability policy and how it
would benefit our clients. This resulted in extensive
research into the carriers and the contracts they
provide. Based on the research we conducted and
looking at the makeup of our book of business, we
believed we had a great opportunity to add value to
our clients. In 2015, our marketing of cyber gained
speed, and we began to make the explanation of
the how the policy works and protects routine. Two
years later, we have written Cyber Liability/Data
Privacy Insurance for school districts, banks, car
dealerships, health practices, retail stores and web
developers — all in agriculturally driven Western
Kansas. This underscores the need for all agents in
the State of Kansas to begin having discussions with
your insureds about their risk to cyber attack and
Data Breach.
Helpful tips for agents
I had hoped when I began to prepare this
article for the KIA&B magazine other agents
would find it encouraging and helpful. That it
would give agents the confidence to start having
conversations with insureds. With that said, here
are a few helpful tips that everyone can use to get
started with cyber liability.
1. It begins with you and your agency. If your agency
does not have its own cyber liability policy in place,
get one. We as agents collect a lot of personal
information from our clients, it too is at risk of cyber
attacks. You certainly don’t want to sit across from the
table of an insured and have to say “NO” when they
ask if you have cyber liability in place.
2. Begin with one company that specializes in, or has
a specific underwriter for, cyber liability insurance
and research. Ask for a specimen contract and read
it. Schedule a time with the underwriter and have
PROFESSIONAL LIABILITY
BROKERAGE
PROPERTY & CASUALTY
GARAGE LIABILITY
TRANSPORTATION
SURETY
PERSONAL LINES
(800) 666-5692 | JMWILSON.COM
| September - October 2017 | KANSAS INSURANCE AGENT & BROKER
23