| TRUSTED CHOICE COMMITTEE |
Here they grow again
Life & health carriers now being added
to Trusted Choice consumer site
KRISTY WILSON
Trusted Choice Committee Chair
L
ast issue I talked about the Trusted Choice
websites for consumers and for agents and
what each one can do for you or your clients.
I hope that helped clear up the muddy waters
a little bit. Since then, the Trusted Choice board of
directors has announced another addition to enhance
the consumer site.
Life & Health coming online
Trusted Choice started out promoting personal lines
business, primarily auto and home. Within the last year
they expanded their menu to pull in the commercial
lines market. Now, Trusted Choice is expanding their
menu of options again to include life and health
carriers. This will open up the Trusted Choice online
quoting capabilities to additional companies, allowing
life and health carriers to join the Trusted Choice team
and help life and health agents attract more online
leads and referrals.
rounding out our accounts
It seems there are varying opinions when you read
articles about whether people are actually buying
insurance online or just doing their research online.
Online insurance shopping probably varies based on
your part of the world, the generation of the client
and probably even the type of insurance. Will this new
10
option of having life and health help the agents? Some
agencies are really good about rounding accounts with
life and others may need a little bit of help. So this new
addition to the site may give the Trusted Choice agent
a leading edge when people are out on the internet
searching for life insurance.
one more reason to have a profile
This is why it is important for you to have an agency
profile on TrustedChoice.com. Having a profile will allow
the consumer to find you and the types of business that
you sell. People are out there looking so why not make
sure that your agency can be found?
This is just another tool in our toolbox that will hopefully
help the independent agency system compete with the
others out there. If your agency has any questions about
Trusted Choice or if you are not signed up, contact the
KAIA to help you with this process.
Also, don’t forget that the Kansas Trusted Choice Junior
Golf Tournament is coming up in July and we are hosting
the National Trusted Choice Junior Golf Tournament
right here in Kansas in August. This is going to be a great
way for us to continue to build brand awareness on both
the state and national level. Go Trusted Choice!
KANSAS INSURANCE AGENT & BROKER |May-June 2015|