KIA&B 2015 Volume 20, Issue 1 | Page 15

KAIA President SueAnn Schultz of IMA (left) and Dino Gavanes of The National Alliance (right) present Martha Elliott with the state’s Outstanding Customer Service Representative of the Year Award. Elliott, who has earned the CISR and CIIP designations, works for Marsh & McLennan Agency in Johnson County. Martha Elliott named Outstanding Customer Service Representative of the Year Martha Elliott, CISR, was honored Jan. 27 in Hutchinson as the state’s Outstanding Customer Service Representative of the Year. Elliott is the Client Services Coordinator for Marsh & McLennan Agency in Overland Park. Bestowed by The National Alliance, the Outstanding CSR of the Year Award is one of the greatest professional honors a customer service representative in the insurance industry can receive. Recipients are selected through an essay process that recognizes dedication, ability, commitment and outstanding achievements in the customer service profession. This year’s recipients wrote an essay on whether new or renewal business was most important to an agency. Elliott wrote: “I believe that both new and renewal business is crucial to an agency, though I would argue that renewal business is the more important of the two. Building a large book of business is crucial to the longevity of an agency. An agency and its book are sustained by renewal business; giving the agency a consistent and predictable income. This in turn gives an agency a higher financial rating allowing for favorable banking and investment opportunities. “Having a wealth of renewal business also shows potential clients that the agency is solid and dependable, evidencing stability and integrity. A new client can believe that the agency stands behind their product and will make good on claims and promises.” Nominations are now being accepted for the 2015 CSR of the Year Award. See the nomination form on pages 11-12 to recommend a customer service representative from your agency. |January-February 2015| KANSAS INSURANCE AGENT & BROKER 13