Ken Research - UK Soft Drinks Market Industry Developments

Trends and Developments in the Soft Drinks Sector in the UK
This report provides a concise overview of the Soft Drinks Market in the UK. After reading this
report, you will understand the size of the market, the economic, demographic, and behavioral
trends that will drive its evolution and the leading players within the market, allowing you to plan
effectively for the future.
Large modern retail formats such as Hypermarkets & Supermarkets continue to constitute a major
share of the retail space, followed by Convenience stores, Traditional Stores, and Specialist
Beverage Retailers.
Older consumers, those aged 55 and over, constitute a quarter of the consumption for both men and
women, indicating an opportunity for healthy product lines
The most important motivation is the search for Better Value for Money, followed by Changing
Lifestages as an aging population and altering age group dynamics is changing soft drinks
consumption habits
Consumers' inclination to buy low calorie, less sugar or no-sugar products continues to impact their
choice of Soft Drinks. Furthermore, natural claims and products containing anti-oxidants are the
other important tags that consumers look for before making a purchase.
This report brings together consumer insight and market data to provide a comprehensive brief of
the UK's Soft Drinks sector. This allows for the rapid identification of key growth opportunities
across 12 Soft Drinks categories and their packaging.
In particular, this report includes:
Analysis of consumer behavior, economic conditions, and demography reveals emerging
opportunities in the Soft Drinks sector.
Key growth categories are highlighted by analyzing the market dynamics of three Soft Drinks
categories.
The report quantifies the degree of influence that the 20 key consumer trends identified by
Canadian have on Soft Drink consumption volumes
Market shares are provided for the leading brands across Soft Drinks categories
An overview of packaging trends in the UK Soft Drinks sector is provided, including primary
packaging material and type, packaging closures, and outer packaging.