Ken Research - Packaging Industry in South Africa Market

Sustainable Eco-Friendly Packaging Materials To Boost South African Packaging
Market: Ken Research
Packaging plays many roles with the introduction of the product, added preserving products,
ingredients, dosage instructions, brand communication, and so on. Packaging is important in
transportation, warehousing, logistics, sales, and end use of products. It providing
convenience to customers and attracts customers to purchase the products. Majority of the
packaging vendors produce packaging materials using sustainable raw materials such as
paper, plastic, metal, glass, and flexible materials. Initially, natural packaging materials were
made from natural materials such as reed baskets, wooden boxes, barrels, and woven bags.
Other types of packing materials are paper, metal cans, tins, cartons and boxes made up of
prefabricated paperboard. The report titled “Packaging Industry in South Africa”, provides a
comprehensive analysis of packaging products in South Africa, growth in the industry, major
leading players, country’s economy impact, eco-friendly packaging products, technological
advancements, and future of packing products in South Africa.
Industrial revolution has demanded for mass-produced goods and packaging became a
necessity. To improve the sales of a product, the manufacturers created their own brand
identities, with message on packaging explaining the nature of products. The development in
digital technology and other innovations has made packaging industry more interactive and
informative. The major market challenge in the packaging industry is the increasing cost of
raw materials. The growth in the packaging industry is majorly driven by the popularity of
sustainable packaging.
Growth and Leading Players in South Africa’s Packaging Industry: It was observed that
South Africa’s economy continued to decline from the year 2016 with weak growth, growing
unemployment rates and low consumer’s disposable income. Therefore, the population
always made best value for their money while making purchases that led to rising sales of
bulk pack sizes, small pack sizes, multipacks, and discounted products. The leading vendors