Stow away the stilettos. Put down the shoe polish brush. The footwear of choice right now among the fashionable set – women and men? Performance trainers. You read right: no longer the preserve of athletes, fitness buffs and gym bunnies, these techy and bouncy rubber-soled shoes are being seen paired with everything from jeans and biker jackets to nifty dresses, on and off the catwalk.
Looks at S / S 2013 womenswear shows were casual or sporty in spirit, making trainers a natural choice. Even Valentino sent out every single look with technical-looking trainers, albeit subtly embellished with the signature“ rockstud”.
So why this trainer craze now? You could chalk it up to the growing trend of streetwear trickling into high fashion, but it’ s something that’ s been brewing on the streets for a few seasons now. Influential street style stars such as Taylor Tomasi Hill, Julia Sarr-Jamois and Susie Lau have all been snapped on a number of occasions wearing trainers with their stunning outfits.
Style incarnations aside, the trend of pairing trainers with just about any fashionable outfit is mainly about function. Plain and simple, trainers are likely to be more comfortable than those pointy-toe pumps or patent leather brogues. So, when it comes to running around town, dancing all night or simply hanging around, the union of fashion and function is a welcome sight, right? You can do it in your performance trainers, or seek out for some pieces you would not go jogging with, but they still speak to this fashion trend. Look for Keen Fashion’ s yellow trainers with studs or colour-print trainers by Keen Fashion for your latest feet up-do. For chilly days opt for wedge-trainers. Try Keen Fashion’ s leather ones in sky blue. You will not miss-out on both: style and confort!