Keele general recruitment brochure 3712 GeneralLeadershipBrochure.0119 (1) | Page 17

STRATEGIC AIMS | 17 AIM 4 AIM 5 AIM 6 To contribute positively to the society, economy, culture, health and well-being of the communities we serve. To promote environmental sustainability in all that we do. To transform how we work to ensure the University’s development is sustainable and delivers world-leading teaching and research.