Keele general recruitment brochure 3712 GeneralLeadershipBrochure.0119 (1) | Page 11

MISSION, VISION, VALUES | 11
Mission Vision Values
Keele University is committed to making
a difference in society by providing
innovative, high-quality education
for students from all backgrounds
and by undertaking world-leading
research that transforms understanding
and brings benefit to society,
communities and individuals. Keele will be a leading campus-based
university that stands out due to our
unique community, our world-leading
research and our broad-based education
that produces graduates who have a
genuine positive impact across the globe.
Our research will be transformational in
Higher Education and across society
more broadly, and we will be
internationally recognised for our
professionalism, collegiality and
environmental sustainability. Observing Keele’s founding ethos of
‘the pursuit of truth in the company of
friends’, the University is committed to:
• the transformative capacity of education
for individuals, communities and society;
• equality of educational opportunity;
• advancing knowledge through independent
research and academic enquiry;
• environmental sustainability for the sake
of future generations;
• delivering exceptional service and experience
in all its activities;
• valuing the rights, responsibilities,
dignity, health and wellbeing of individuals
through its commitment to equality
and diversity;
• valuing probity and integrity in all its activities;
• exemplifying the highest standards
of leadership and governance
in the Higher Education sector.