Jumpstart your Child Care Center Marketing Fall 2012 | Page 13

As you build your web presence, you'll also want to build your online reviews.

-Begin by setting up a business account for popular review sites, like Yelp, Google Places, or Angies' List.

-Next, let your customers know you have a presence. Add your link to your email signature, and give the heads up on social media.

-Another important step is to monitor these sites regularly.

-With good reviews, come the bad reviews. This is your reputation, so if there's an unhappy customer, you'll want to handle it accordingly.

2. Reviews