Jumpstart Magazine September/October 2014 | Page 32

30 JUMPSTART JUMPSTART Watson Group Dairy Farm Group Others ParknShop 240 CitySuper 4 49 Three Sixty 1 SOGO Supermarket Food Halls 2 10 Olivers the Delicatessen 1 Jusco 9 Great Food Hall 1 Market Place by Jasons 22 Yata 5 Fusion 14 7-Eleven 920+ Vanguard and VanGo 100+ & 70+ SU-PA-DE-PA 1 Dah Chong Hong (DCH) Food Mart & DCH Food Mart Deluxe 80+ International 22 Circle K 320+ Gourmet Food Hall into Hong Kong Supermarkets Wellcome Taste to Get Products 175 ParknShop Superstore HOW 1 759 160 Food Retail Stores in Hong Kong Summary – August 2013 HOW TO GET IN The key to getting in is talking to one of four types of people: Y ou only have to be in Hong Kong for about a week to realize two things. Firstly, products are pretty expensive compared to the rest of the world and secondly, there seems to be only two main supermarkets: ParknShop and Wellcome. Th duopoly has more than 80% of the Hong Kong retail market share and getting your products into any of them is not an easy task, but it’s doable. Don’t expect to make millions overnight. The set up costs will eat into your revenue and it may be a while before you start to reap pure profits. Expect that and you’ll be pleasantly surprised if the contrary happens. THE RETAIL MARKET SPACE The table on the next page gives you an overview of the market space as it stood in August 2013. Little has changed since then, other than a few more stores being added by each supermarket chain. Experts 31 It appears 759 is expanding at a phenomenal rate, opening a sto ɔ)