Industry News
Control Instruments
Automotive changes
its name to Torre Automotive
A new era has dawned with the recent acquisition of the Control Instruments Group by Torre Industries Limited.
A new era of growth, a new era of excitement, and a new era of unleashed potential.
W
ith the acquisition of the
group (which includes Control
Instruments Automotive (Pty)
Ltd and Control Instruments Automotive
– Plastics (Pty) Ltd, both of which have
been integrated into one operating
entity) by Torre Industries Limited,
Control Instruments Automotive
will be changing their name to Torre
Automotive (Pty) Ltd. Torre (pronounced
tor, as in door) Industries Limited is a
young and dynamic JSE listed industrial
holdings company whose business
is the value added distribution of
branded capital equipment products;
the sale of complementary industrial
consumable products and services; and
the provision of specialised financial
solutions to industrial customers in the
areas of financing, foreign exchange,
treasury and corporate advisory
services (see www.torreindustries.com).
Catalan, Italian and Corsican), and
metaphorically signifies growth and
reaching for the stars.
With this acquisition, Torre has paid
the management and staff of Control
Instruments the ultimate compliment,
by deciding that under the Torre
Automotive name the business and its
staff will remain unchanged, and that
the strategy that has been followed
over the past few years remains firmly
in place. This means that whilst the
name has changed, Torre Automotive
will continue to market and sell their
quality premium branded automotive
aftermarket products - Gabriel, Echlin,
Textar, VDO, Autocom, Acsa-Mag,
Mag Brakes, Warn, Hi-Lift, Vision-X
and Truck-Lite, just as it was doing
under the Control Instruments banner.
Except now it is part of a dynamic
industrial services conglomerate,
which is appropriately named, as torre
means tower in six Romance languages
(Portuguese, Spanish, Galician,
opportunities that these
In addition, towers are generally built
to take advantage of their height, and
can stand alone on the ground, or as
part of a larger structure, and this is
also appropriate with the acquisition
of CI Automotive, as now Torre
Automotive can expand and grow as
part of the Torre Industrial structure.
we are positive about
the new and exciting
changes present. Though
our name has changed,
our commitment to our
clients and suppliers and
➲ Sean Roger, managing director of
Torre Automotive, says that Torre Automotive
will aggressively look for “perfect fit”
acquisitions
| words in action
our drive for continued
success have remained
unchanged. Our goal
remains to continue
providing our customers
with high-quality,
responsive service
and our suppliers with
a long term strategic
partnership.
25
july 2014
industry news
The management and staff of
Control Instruments are extremely
positive about this move.
Sean Rogers, managing director of
Torre Automotive, says that