Solution
Joomag’s all-in-one platform allowed SewSew Def to manage all aspects of
their publication with the convenience of a single account. One-click
updates made it easy for them to update content on the fly or add interac-
tive elements like Youtube videos, slideshows and plugins. The Crater™
Editor's customization options are flexible and don’t bind creators to a few
limited templates or formats. As a result, SewSew Def has succeeded to
create a highly engaging publication, which led to remarkable success,
visualized in the following figures:
15,700 views
in the first month
5.48 minutes
on average per visit
69,622 pages
viewed
62% viewed
on mobile
Having a sales platform, payment processing, and distribution across all
devices—web, iOS, and Android—built into Joomag’s platform meant that
the creators of SewSew Def wouldn’t be distracted by tedious tasks. This
allowed them to pour all their effort into creating a magazine that’s as
informative as it is visually stunning.
Finally, Joomag’s distribution tools helped take SewSew Def to the wide
audience it was looking for. Not only does the Joomag newsstand have a
global audience, but our advanced analytics allow the creators of SewSew
Def to track their audience by location, engagement, demographics, and
more. For a publication looking to position itself beyond the market that
typically reads sewing magazines, this was crucial.