Jet: A Comprehensive How-To Guide for Omni-Channel SMBs Jet: A Comprehensive How-To Guide | Page 2

What You’ll Learn In This Guide
This guide will provide growing SMBs with a road map to Jet.com. In light
of Jet.com’s recent acquisition by Walmart, this ebook will also touch on
possibilities that may arise from the Jet.com/Walmart relationship, both
seperately and jointly.
Although Jet.com was only acquired by Walmart in September, 2016
this ebook will present an overview of both Walmart and Jet.com ecom-
merce infrastructures as they existed in late 2016. Sections in this ebook
will illuminate the seller interfaces for both ecommerce sites, as they are
today, while also making educated conjectures about where the acquisi-
tion may take each company in the near future. This ebook has been for-
matted to first address Jet.com and Walmart.com separately, merging
the discussion where appropriate.
In reading this guide, you will gain a comprehensive high-level under-
standing of Jet.com and Walmart.com, including their seperate histories,
the motivation behind the acquisition, strategic advantages for sellers
to come as a result of the acquisition, seller best practices, and more. By
the end of this guide, you will have an understanding of what your
next steps should be in incorporating Jet.com, and to projected ex-
tent, Walmart.com, into your existing omni-channel mix.
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