January/February 2014 | Page 9

LETTERS TO THE EDITOR
LETTERS TO THE EDITOR
Bruce :
I just laughed out loud at your “ sponsor ” article (“ Solving Today ’ s Dental Care Crisis ” November / December 2013 ). I have to agree with your last comment . Call me old fashioned , but I still think treating one patient at a time , with integrity , dignity and respect is what keeps the good ones coming back , and referring . Not a quick solution , but I hope and pray it is enough to keep my practice going for the rest of my career .
Theresa Smith , DDS
Dear Dr . Terry ,
I been involved in dentistry for almost 40 years , married during my husband ’ s freshman year in dental school ( Temple ), moving to Boston and working with him during specialty training at Boston University , and then assisting and working in his periodontal practice in various roles . Sometimes at meetings I ’ m even mistaken as a dentist . In other words , I ’ ve been around .
I was very disturbed by your editorial . If it was meant to be funny , I didn ’ t find it a bit funny . If you were serious , it pointed out the sad state of affairs dentistry has become . Even mentioning selling patient lists and performing treatment that wasn ’ t really necessary turns my stomach .
Maybe I missed something — but treating one patient at a time with respect , compassion and expertise is the way I want to go !
Sincerely , Constance C . Martin
Endorsed Vendor Corner
Beginning in 2011 , PDA and PDAIS teamed up to offer our members secure , high-quality products and services at competitive prices through the PDA Endorsed Vendor Program . PDA and PDAIS are committed to increasing the value of your membership and reducing reliance on dues income . Endorsements generate royalties for PDA , based on member participation . Non-dues income is used to fund vital membership programs and benefits . The cost of endorsed products is never inflated to generate royalties for PDA .
PDA members have access to special offers with the following programs :
■ Automated Marketing & Communications
■ Credit Cards
■ Credit Card Processing
■ Energy Supplier
■ Office & Equipment Financing
■ Patient Financing
■ Payroll & Business Solutions
■ Precious Scrap Metal Recovery
■ Waste Management
■ Website Design & Internet Marketing
In addition , because you ’ re a member of PDA , your staff and family members can benefit from the same exclusive offers through the PDA credit card and energy supplier programs .
We encourage you to participate in the Endorsed Vendor Program and promote the benefits of the program to your colleagues . For more information on all of our programs , visit www . pdais . com / vendors .
For more information on our endorsed vendors , visit www . pdais . com / vendors or contact Brenda L . Kratzer , Director of PDA Endorsed Programs , bkratzer @ pdais . com or ( 877 ) 732-4748 .
J A N / F E B 2 0 1 4 | P E N N S Y LVA N I A D E N TA L J O U R N A L 7